How people behave under different situations?

How people behave under different situations?
The post is about how people behave under different contextual settings. The reactions are most extreme when the onus of any mishap doesn't lie within. The Milgram experiment conforms to this behavior. It showed how far the people are ready...

The big Idea: How to measure the potential of your business?

The big Idea: How to measure the potential of your business?
This is just an example to illustrate how a business can be evaluated. You can evaluate your business idea similarly. The Idea "The idea is to bring people closer and enhance their network" In today's age of information and pace, networking is...

Importance of Cash and Hiring in a new business

Importance of Cash and Hiring in a new business
Cash is like oxygen to a start-up, probably much more important than earning profits. The question of optimum burn rate is something which is critical for all kind of start-ups. The trade-off is between growth opportunity and the risk of failure....

Entrepreneurship vs established companies

Entrepreneurship vs established companies
Success in entrepreneurship is about creating value in the otherwise saturated ecosystem. Disruptions in technological arena is what has pushed the rise of the likes of SUN Micro-systems. And it is not impossible to take on established and successful...

Non Performing Assets problem in India

Non Performing Assets problem in India
In the last few years, NPA problems in India have grown significantly. According to the RBI, the total value of NPAs stood at 9.8 percent of loans at the end of FY2014. The economic fluctuations of 2008-09 created avenues for possible default by individuals...

Developing world in the next 10 years

Developing world in the next 10 years
The world is immersed in the pond of destitution- limited access to the supply of food, drinking water, healthcare and other basic necessities. The organizations have striven hard to find solutions to all such problems. They have indeed found success...

Improve vendor experience at a market place

Improve vendor experience at a market place
Value proposition/incentive for sellers by an e-commerce marketplace Brand Value of Seller: Use of better packaging is must. The market-place owner should check at periodic intervals whether the seller is maintaining the quality or not. If the quality...

Launching a product in India

Launching a product in India
A sound knowledge and understanding of the local market including understanding of the consumers' need and behavior pattern is required before launching a product in a region. A detailed account of the consumer behavior is a must before formulation...